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Monthly Archives: February 2009
Semiconductor is not EDA
Executives from semiconductor companies regularly arrive in EDA companies convinced that their years of experience as customers mean that they understand the EDA business. Software people just need some of the discipline of semiconductor design, which the executive has plenty … Continue reading
Posted in management, semiconductor
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Ferrari vs Formula-1
It used to be received wisdom that the way to get a good design flow was for a semiconductor company to purchase best-in-class point tools and then integrate them together themselves. I think there were two reasons for this. First, … Continue reading
Posted in eda industry, marketing, methodology
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The arrogance of ESL
ESL, or electronic system level design, is a catchall term for tools above the level of RTL. There are two primary aspects to this: synthesis and verification of IC designs from representations higher than RTL (usually untimed C or System-C); … Continue reading
Posted in eda industry, marketing, methodology
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Groundhog day
It’s Groundhog Day today. You’ve probably seen the movie Groundhog Day (netflix) in which the Bill Murray self-centered weatherman character is stuck in a time warp, waking up every morning to exactly the same day until, after re-examining his life, … Continue reading
Posted in methodology
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